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The Jewelry Consumer Opinion Council (JCOC) is owned and operated by MVI Marketing Ltd. (http://mvimarketing.com).

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The Jewelry Consumer Opinion Council (JCOC) Intelligence Center is the source for information about the gem and jewelry industry, concentrating on issues and trends that help industry professionals worldwide make critical and informed decision. The JCOC Intelligence Center provides Gem and Jewelry Industry Reports and Studies covering Jewelry Purchases, Jewelry Sales, Jewelry Buying Trends and more.
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WJPI
Weekly Jewelry Purchase (WJP) Index
Our proprietary software tracks actual and anticipated jewelry purchases and, conversely, jewelry sales, every week to reflect consumer buying patterns.
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Mystery Shopper
Mystery Shopping
Evaluate all levels of your business' interaction with the consumer, from phone to online services to actual in-store experiences. Incredible marketing tool to increase the efficacy of and profit of your company.
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WJPI
JCOC Customized Studies
Instead of gleaning information from our Omnibus studies, you can create your own in-depth study using customized questions shaped with more latitude in respondent sampling, and offering deeper analysis.
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Study Demonstration
JCOC Study Demonstration
Interested in finding out what JCOC Surveys and Reports look like? Try our free JCOC Study Demonstration and view the resulting Report to learn how much you can benefit!
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Jewelry Industry Opinion Council (JIOC)
Jewelry Industry Opinion Council (JIOC)
JIOC offers the gem and jewelry industries the same in-depth surveys as JCOC provides with retail consumers, but focusing on industry issues and participants.
For more information
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